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Business & leadership

Certificate IV in Marketing and Communication

SKU:BSB40820

Take on the exciting world of digital marketing. With this specialised marketing skillset you will set yourself up for success and thrive in the digital landscape. This exciting course will further your career by teaching you to strategise, think critically, be persuasive, and lead a team to success.

  • Flexible payment options
  • Study to fit into your routine
  • Nationally recognised accreditation
  • Start studying as soon as you enrol
  • No exams, ever.
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Certificate IV in Marketing and Communication

Is this course right for me?

We speak with students everyday who aren’t sure if this is the right course or institution for them. Here are some quick links to help you decide.

Studying with Open Colleges What our students say
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Certificate IV in Marketing and Communication

Select Payment Option

Pay in weekly instalments

Pay as you go

Save 13%


Pay in 80 instalments over the length of your course.

$64.37

Weekly

Total course cost: $5,350.00

Save $800.00

was $6,150.00


Pay Upfront

Save 35%


$3,997.50

Save $2,152.50

was $6,150.00

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Certificate IV in Marketing and Communication

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Certificate IV in Marketing and Communication

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Have questions about studying? or generally looking to get an insiders view if this course is the right fit for you? Find a time to chat with our team below

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Certificate IV in Marketing and Communication

Intro to Certificate IV in Marketing and Communication

No Limit to What You Can Do

Our nationally recognised BSB40820 Certificate IV in Marketing and Communication is designed to kickstart your marketing career and expand your skillset so you can move you into marketing roles in businesses of any size, across any sector.

Extra Benefits

When you complete your first module, you can make application for a free 12-month affiliate membership with the Australian Marketing Institute, which will give you access to a range of benefits. The AMI’s core purpose is to support the professional progress of members and lead the marketing profession forward in Australia
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Common job Outcomes

  • Advertising Account Coordinator
  • Analyst
  • Assistant Account Manager (Advertising)
  • Assistant Advertising Account Planner
  • Community Relations Team Leader (Local Government)
  • Copywriter
  • Direct Marketing Officer
  • Market Research Assistant
  • Marketing Coordinator
  • Marketing Officer
  • Media Planner
  • Public Relations Officer
  • Sales Administrator

Job Skills

  • Effective communications
  • Complex problem solving
  • Effective communication skills
  • Team management
  • Team work
  • Media Assistant
  • Promotions Assistant Manager
  • Administration
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Course breakdown

What you’ll learn in this course

This qualification includes a range of units designed to provide you with the training you need to write complex documents, undertake marketing activities, promote products and make an impact in your team.

Certificate IV in Marketing and Communication

BSBMKG439
Develop and apply knowledge of communications industry
  • Research and analyse communications information 
  • Develop communications deliverables 
  • Finalise communications deliverables
BSBTEC403
Apply digital solutions to work processes
  • Use digital workplace information
  • Integrate digital solutions into work processes
  • Comply with intellectual property rights
BSBWRT411
Write complex documents
  • Plan complex document 
  • Draft complex document 
  • Finalise complex document 
BSBCRT412
Articulate, present and debate ideas
  • Establish framework for communication 
  • Develop ideas for communication 
  • Debate and discuss ideas 
BSBCMM411
Make presentations
  • Prepare presentation 
  • Deliver presentation 
  • Review presentation 
5/ modules
View all
I think the education is solid. Lots of ambition to help grow a student's knowledge.
Monica
Read more

Studying with Open Colleges

Study designed to
fit into your routine

What ever your reason for study, our courses are
designed to fit into your routine. 

  • No exams, ever.

    We mean it. Instead, assessments range from open book multiple choice quizzes, portfolios, videos & written assessments

  • Flexible study to fit into your routine

    Study anywhere at any time with 24/7 access to your units.

  • A learning platform optimized for online study

    Our courses are curated to maintain engagement across video, written content, assignments & audio.

Envision your routine while studying with Open Colleges

How quickly do you want to finish your course?

  • 24 months
  • 18 months
  • 12 months
Learn more about online study
  • Daily routine
  • 06:30 am - 07:45 am

    Morning coffee + Study session

  • 07:45 am - 09:00 am

    Morning routine + Commute

  • 09:00 am - 01:00 pm

    Work

  • 01:00 pm - 02:00 pm

    Lunch + Study

  • 02:00 pm - 05:00 pm

    Work

  • 05:00 pm - 06:30 pm

    Evening routine

  • 06:30 pm - 08:30 pm

    Study session

  • 08:30 pm - 09:15 pm

    Study break

  • 09:15 pm - 10:30 pm

    Study session

  • 10:30 pm - onwards

    Relax

Study for a minimum 34 hours per week to complete modules in 12 months

  • Daily routine
  • 06:30 am - 07:45 am

    Morning coffee + Study session

  • 07:45 am - 09:00 am

    Morning routine + Commute

  • 09:00 am - 01:00 pm

    Work

  • 01:00 pm - 02:00 pm

    Lunch + Study

  • 02:00 pm - 05:00 pm

    Work

  • 05:00 pm - 06:30 pm

    Evening routine

  • 06:30 pm - 08:30 pm

    Study session

  • 08:30 pm - onwards

    Relax

Study for a minimum 22.7 hours per week to complete modules in 18 months

  • Daily routine
  • 06:30 am - 07:45 am

    Morning coffee + Study session

  • 07:45 am - 09:00 am

    Morning routine + Commute

  • 09:00 am - 01:00 pm

    Work

  • 01:00 pm - 02:00 pm

    Lunch + Study

  • 02:00 pm - 05:00 pm

    Work

  • 05:00 pm - 06:30 pm

    Evening routine

  • 06:30 pm - 07:30 pm

    Study session

  • 07:30 pm - onwards

    Relax

Study for a minimum 17 hours per week to complete modules in 24 months

Your course may include work placement which will be completed in addition to weekly study blocks.

We'll help you study smarter! 

Get in touch for tailored study advice

Our passionate team

Your trainer

Catherine Tumelty
Catherine Tumelty has been working in the Digital Marketing space for over 6 years, both in her former marketing role with a National Fitness Company as well as setting up and running many small online businesses of her own. She has a wealth of experience in setting up new businesses and promoting them in a way to ensure that they are a success from day one.
Tanya Galey
Tanya has many years of experience working in the Airline Industry through her role at World Aviation Systems who represent various airlines here in Sydney (Air Tahiti Nui and Hawaiian Airlines to name a few). She has extensive knowledge of Sales, marketing, reservations and the general business operations of an Airline.
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Catherine Tumelty

Business & Leadership
Catherine Tumelty has been working in the Digital Marketing space for over 6 years, both in her former marketing role with a National Fitness Company as well as setting up and running many small online businesses of her own. She has a wealth of experience in setting up new businesses and promoting them in a way to ensure that they are a success from day one.
Catherine Tumelty has been working in the Digital Marketing space for over 6 years, both in her former marketing role with a National Fitness Company as well as setting up and running many small online businesses of her own. She has a wealth of experience in setting up new businesses and promoting them in a way to ensure that they are a success from day one.

Catherine’s career has spanned many industries including HR, Hospitality, Education and Business Management. Catherine loves to combine her passion for education and the digital space by sharing her knowledge and experience with her students to ensure that they enjoy the Marketing industry as much as she does.
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Tanya Galey

Business & Leadership
Tanya has many years of experience working in the Airline Industry through her role at World Aviation Systems who represent various airlines here in Sydney (Air Tahiti Nui and Hawaiian Airlines to name a few). She has extensive knowledge of Sales, marketing, reservations and the general business operations of an Airline.
Tanya has many years of experience working in the Airline Industry through her role at World Aviation Systems who represent various airlines here in Sydney (Air Tahiti Nui and Hawaiian Airlines to name a few). She has extensive knowledge of Sales, marketing, reservations and the general business operations of an Airline.

Through her role at World Aviation she travelled extensively and gained knowledge on various destinations first hand. Tanya has been teaching Certificate III and Diploma of Tourism for the past 10 years to pass on her passion/knowledge for the Tourism Industry to her students. Recently Tanya has received her Certificate IV in Business Administration to supplement her current role as Operations Manager of a financial planning firm. While still consulting with the travel industry she has been in the financial Industry for the past 5 years developing relevant policies/procedures and complying with regulatory practices.

Tanya’s qualifications are Diploma of Tourism, Certificate IV in Tourism, Certificate III in Tourism , Certificate IV in Training & Assessment and Certificate IV in Business Administration.

Frequently Asked Questions

When can I start the course?

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Anytime you like! The majority of our courses are ready to be enrolled in right now. There's no need to wait for a certain date or a new semester to start – just enrol, login, and start learning.

*Courses offered by the Open Colleges School of Health, which are campus based, do have specific intake dates, so please check the course page for more information.

Do I learn how to create a website?

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This course does not include a step-by-step tutorial to create a website because this certificate encourages independent learning and exploration.Subjects in this course help students develop skills in marketing and communication research, consumer marketing and general marketing activities for a business.

Does this course teach SEO or google analytics?

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This course does not teach SEO or Google Analytics because it focuses more on strategy and implementation of marketing and communication research, consumer marketing and general marketing activities needed to run a business.

Study and pay, your way

Payment Options

Pay Upfront
Save 35%
$3,997.50 Save $2,152.50
was $6,150.00
Week to week
Pay as you go
Save 13%
Pay in 80 instalments over the length of your course.
$64.37 Weekly
Total course cost: $5,350.00
Save $800.00
was $6,150.00
Full course breakdown
TBD

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