A Day in the Life of a Marketing Manager
Open Colleges
February 01st, 2023
business & leadership
Media Planner
A career as a Media Planner offers an exciting and fast-paced environment where you can shape the success of marketing campaigns through strategic media choices. Media planners are essential in identifying the best platforms to connect brands with their target audiences, balancing creativity with data-driven insights. This role offers variety, as you’ll work with different clients, teams, and industries, creating customised media strategies that deliver results. With the ever-growing influence of digital marketing, the demand for skilled media planners continues to rise, making it an excellent career choice for those looking for both creative and analytical challenges.
If you’re ready to make an impact in the world of advertising, take the first step towards becoming a Media Planner by exploring online courses and building the skills to succeed in this exciting field!
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*The information on this page is sourced from the Jobs and Skills Australia website, based on their occupational data collected in May 2024. Where job titles may not be exact matches, related job areas have been used. This data is intended as a guide only.
How to become a Media Planner?
To become a Media Planner, a background in marketing, advertising, or communications is essential, along with strong analytical and strategic skills. Gaining experience in media buying, audience research, and digital advertising platforms is key. Online courses in media strategy and data analytics can help you develop the expertise needed to succeed in this field.