Build your career as a Sales Manager

business & leadership

Sales Manager

A Sales Manager plays a key role in driving revenue growth by leading sales teams, developing strategies, and building strong relationships with clients. This career offers a dynamic work environment, where you can develop leadership skills, strategic thinking, and a deep understanding of market trends. With strong demand across industries like retail, tech, and manufacturing, it offers great opportunities for career progression and high earning potential.

If you want to lead, inspire, and grow – start your journey to becoming a Sales Manager today. 

  • Outlook
  • Duties
  • Blogs
EMPLOYED 118,500
PART-TIME SHARE 13%
AVERAGE FULL-TIME HOURS 44
MEDIAN WEEKLY EARNINGS $1,508

The career outlook for Sales Managers in Australia is strong, with increasing demand across various sectors. Industries such as retail, technology, manufacturing, healthcare, and financial services are particularly in need of skilled sales managers to drive business growth and maintain competitive advantage. With businesses expanding their market reach, this role offers long-term stability, career growth, and opportunities for advancement into senior leadership positions.

Gender Split

Employment by State

Highest Level of education (%)

Age Brackets

What can you expect from working as a Sales Manager?

Sales managers oversee sales operations, develop strategies, and coordinate teams to achieve business growth and revenue targets. Key duties typically include:

  • Strategic Planning: Formulating and implementing policies and plans for advertising, public relations, sales, and marketing in consultation with other managers.
  • Sales Management: Organising and controlling sales activities by setting product mix, geographical sales areas, and customer service standards.
  • Merchandising & Distribution: Directing merchandising methods and distribution policies by coordinating the work of salespersons, agents, and distributors.
  • Sales Strategies: Directing sales methods and arrangements, including setting pricing strategies and credit arrangements.

*The information on this page is sourced from the Jobs and Skills Australia website, based on their occupational data collected in May 2024. Where job titles may not be exact matches, related job areas have been used. This data is intended as a guide only.

Advance your career with Accredited Online Courses

Gain industry-recognised qualifications with our flexible online courses in Australia. Study at your own pace and achieve your career goals from the comfort of your home.