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Employment Outlook

Freelance Web Designer

Freelance Web Designers create and maintain websites for their stable of clients, coming up with online solutions that are creative, functional and feasible.


Average wage for

Employment Levels

Around 49,400 people are currently employed as Freelance Web Designers in Australia. This is set to increase slightly to 58,600 people by 2019, according to the Department of Employment.

Employment by State

35.1% of all Freelance Web Designers are employed in VIC. The area with the lowest number of Freelance Web Designers is NT, with only 0.3%.

Gender Split

This is a slightly female dominated industry with 47.6% of Freelance Web Designers being male and 52.4% female.

Age Brackets

The most popular age for people working as Freelance Web Designers is 25-34 years old, with 39.5%. A small percentage (2.2%) of people get into this career path younger, aged 15-19. There is also a number of people who enjoy a career as Freelance Web Designers, with 9.9% aged 20-24.

Hours Worked

Freelance Web Designers work an average of 40.1 hours a week which is 0.8 hours lower than the average for all occupations.

Education Level

The majority of Freelance Web Designers have a Bachelor Degree qualification (41.2%) or are at a Advanced Diploma/Diploma level (25.1%). 87% of people have a Cert III or higher, whilst 13% have a qualification which is Year 12 or lower.

Freelance Web Designer Duties & Tasks

  • Put together proposals for meetings with clients.
  • Create sample sites to illustrate possible solutions.
  • Design web sites to meet project brief.
  • Ensure that web site meets its objectives and user needs.
  • Maintain web sites if contracted to do so.
  • Able to write in CSS, HTML and JavaScript.
  • Use content management systems to organise content.
  • Implement search engine optimisation solutions.



*The information provided on this page is from the Department of Employment’s Job Outlook website. All salary ranges are from Payscale. Where jobs are not exact matches, job areas have been used. This information is to be used as a guide only.