Sept. 18, 2017
We are one of Australia’s oldest and largest providers of open learning. For over 100 years we have been helping people from all walks of life to improve their lives through learning. Over this time, we have delivered education and training to more than 800,000 Australians.
Today, we deliver a diverse portfolio of over 100 courses and focus on meeting the needs of adult learners by providing highly flexible, accessible and affordable education and training.
We have a clear vision and have experienced step-change growth and organisational expansion over the last three years. We are well positioned to sustain strong growth into the future - driven by increased market demand for online learning combined with continued investment in further expanding our course portfolio and improving the learner experience and competitiveness of our courses.
Our team includes over 400 staff and 300 contract educators. Over the last three years, we have been through a fundamental organisational transformation.
About the position
With the business heavily focused on digital acquisition and investing in driving engagement and traffic digitally, we are looking for an individual who is ready to take that next step in their career, who has a "can do" attitude, is not afraid of rolling up their sleeves, has a real entrepreneurial flair and is absolutely passionate about all things on-line. The successful candidate will need to be talented and highly driven to help drive online leads & sales and the development of the online channel.
The main accountability of this role will be to develop and execute the strategic direction of media channels, primarily Programmatic Display and Social, and develop and monitor performance of these channels to deliver on performance targets and maximize ROI. A keen interest and experience in media buying using data, insights and analytics to increase site conversion and enrolment acquisition is of high importance in this role.
Paid Channel Management
Key Attributes & Experience
• Relevant qualifications in Marketing
**This position is based in our offices in Sydney CBD**
Please email your resume and cover letter to Ciaran Martin, Talent Acquisition Specialist, Open Colleges (02) 8048 5006.
Please note that due to the high volume of response anticipated for this role, only short listed candidates will be contacted.
**No Recruitment Agencies**